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Who are the Top 10 CUT Manufacturers

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SE Lou
Join Date: Oct 2003
Posts: 5 North Georgia
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2003-01-27          48251

It’s hard to tell from online marketing information who is driving the compact utility tractor (CUT) market. It seems that Japan, Korea and China may be the home countries for the CUT’s we call Deere, AGCO, CNH and so on. With the exception of New Holland’s Dublin, GA plant it looks like the CUT market is dominated by overseas manufacturers.

Based on TractorPoints listing of manufacturers (Deere, Kubota and New Holland) and other brands (Belarus, Hinomoto, Kioti, Mitsubishi, Shibaura, Yanmar, Long, MF, Ventrac and Cub Cadet); are these the top manufacturers? Does anyone know of a site on the internet that tracks CUT sales in the US?

There are several manufacturers that claim to be leading the market. Who is really manufacturing and selling the most CUT’s to the North American market? TractorPoint might be the logical place to track this info for its readers.


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slowrev
Join Date: Jul 2003
Posts: 231 Winchester , KY
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2003-01-27          48258

SE lou,
I would like to know as well, but have not been able to find any sales figures anywhere. Maybe that is because the manufacturers/importers don't want the truth known, so they can claim what they want:)
It might effect stock prices negatively on some of the companies if it were published that their sales were dropping.
I suppose you could find out the $sales figures off of the stockholders information that is published, but I doubt if that would contain the number of units sold.

....

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Art White
Join Date: Jan 2000
Posts: 6898 Waterville New York
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2003-01-27          48265

Kubota,JD,NH and the rest are all to close to tell at any given moment. With top three holding about 80% and Kubota over 35%. ....

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Pacesetter
Join Date: Jul 2003
Posts: 178 Maine
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2003-01-27          48280

From talking to dealers, it's my understanding that Kubota has the lion's share of the CUT market. Followed by Deere, NH, Massey and Cub a distant 5th. That's of the five known traditional brands. Kioti is allegedly nip and tuck with NH in the compact market even with their spotty dealer network. As for the others, they probably have local hotspots based on location of dealers. I would GUESS the rest of them combined sell about that Kioti or NH sell.

*** This is only conjecture/educated guess on my part. Based soley on dealer conversations. I have nothing in print to back this up. I, like SE lou, would love to see some figures.
Pacesetter ....

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marklugo
Join Date: Jul 2003
Posts: 281 Tifton, GA
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2003-01-28          48312

New Holland is the same as John Deere with cut's. The Dublin plant here is only assembling the tractors. When they do this, all that has to be done is sometimes to fix the sheet metal and put the tires on. It still is from Shibaura. John Deere is still Yanmar. ....

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marklugo
Join Date: Jul 2003
Posts: 281 Tifton, GA
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2003-01-28          48313

Ya'll might be suprised to find that the actual numbers of tractors sold in the US is around 130k mark. This includes most CUT's and all larger tractors. Last year, Mahindra sold 5000 of them. So did Long. Belarus was around 5000 -7000 before recent troubles. There are currently around 40-50 tractor lines selling in the US right now. One point of interest, The gray market tractors cannot be tracked in this manner. I would say that at least 20k or so (according to my experience with various dealers) are sold. It is not umcommon for a dealer to sell over 100 tractors this way per year. ....

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SE Lou
Join Date: Oct 2003
Posts: 5 North Georgia
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2003-01-28          48334

Thanks for your thoughts. I did find a site for the Association of Equipment Manufacturers that did list tractors by horsepower: below 40hp, 40-100hp, and above 100hp. They present statistics for 2001, 2002 and projections for 2003. During 2002, the 39 manufacturers reporting claimed to have produced about 170,000 tractors, of which 95,000 were in the below 40hp category (about the size of a CUT, and subCUT/SCUT?). Many of the international manufacturers were not included in the pole. The site is at AEM dot org slash Trends slash IndusOut slash PDF slash soi-0207 dot pdf.

Based on the very informal inputs from this forum it looks like Kubota may have sold about 30,000 CUTs, Yanmar(Deere) 15,000 CUTs, Shibaura(NH) 15,000 CUTs, Daedong(Kioti) 12,000 CUTs, Mitsubishi(Case & Cub Cadet) 8,000 CUTs, Iseki & Hinomoto(MF) 7,000 CUTs, and Mahindra/Daedong(Mahindra) 5,000 CUTs, Long 5,000 CUT’s, and Belarus 3,000 CUTs, for a total of about 100,000 units. Then you toss in the Gray Market, the Chinese box tractors and other smaller importers, which may have sold 15-25,000 more CUTs & SCUTs. Whew!! Gives international tractors a whole new meaning!

Let’s keep looking for the real numbers. I just looked at the Deere 2002 annual report online, no unit numbers, just $ profit and loss.
....

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KubotaMan
Join Date: Aug 2005
Posts: 9
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2003-02-11          49063

Under 40HP CUT Market

1.Kubota over 50%
2/3. John Deere and New Holland ~15% each

Everyone else.

Kubota makes their own complete tractors, John Deere gets it's important parts from Yanmar, New Holland (Owned by Fiat) gets it's important parts from Shibura.

It is hard to find any specific numbers, but it is generally accepted that kubota has a commanding lead in this market and has been there a long time. At one point I believe they were up to 66% of the under 40HP CUT market, which I've seen in other posts, what defines a Compact Utility Tractor is difficult too.

Hard to say what the future holds though. JD made $319 Million last year, but lost $320 million the year before. FIAT (NH) is in major financial trouble and the Japanese economy has been bad for awhile now. ....

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Billy
Join Date: Oct 1999
Posts: 975 Southeast Oklahoma
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2003-02-11          49066

KubotaMan, are you at it again LOL ....

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slowrev
Join Date: Jul 2003
Posts: 231 Winchester , KY
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2003-02-11          49071

I thought Kubota imported parts and anssembled their tractors in GA or somewhere like that. It must cut some import taxes/tariffs for them.
....

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KubotaMan
Join Date: Aug 2005
Posts: 9
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2003-02-11          49100

Hey Billy,

Nope, just inputing what I've heard over and over again. Trade shows and magazines, all that good stuff. Was trying to find the last article I read to quote but can't for the life of me remember where it is. They don't mention any numbers, but they something to the effect...Kubota still has a commanding control of the market. I don't know why they aren't easier to get. ....

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KubotaMan
Join Date: Aug 2005
Posts: 9
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2003-02-11          49101

Kubota ships complete tractors across and also does some building and assembling in GA. Another plant is under construction or was newly completed. Some of the BX's are build here I guess, and the lawn and garden stuff is built here mostly. Why is GA so attractive to these manufacturers? Tax incentives? Union/non-Union issues? ....

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stevenc
Join Date: Jul 2003
Posts: 190 North Carolina
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2003-06-01          56203

and dont forget a compact Massy is a ISIKI,,made in Japan(AGCO compacts too) ....

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jeff r
Join Date: Jul 2003
Posts: 428 burton. michigan
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2003-06-02          56227

GA like Alabama will give away the state treasury to get manufacturing jobs to their respective states. The average tax payer in those states will pay heavily for state subsidized tax breaks for big corporations to re-locate in their states. We moan and groan about it when foriegn goverments subsidize steel dumpimg in the United States but when individual states are pitted against each other to see who can give the most tax breaks to foriegn companies to re-locate in their states , we caLL IT FREE ENTERPRISE??? I CALL IT CORPORATE WELFARE AT ITS FINEST. I would bet anything a local ice cream shop will pay more state taxes that a foriegn or domestic corporation with a 100 jobs re-locating to southern states. These corporations use ALL the infrastruction to the max and pay absolutely nothing for it. The only thing these states don't do is pay the corporation's weekly payroll. Other than that the sky is the limit on what these southern states treasury will pay for to get them to build a plant in their respective states. ....

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Misenplace
Join Date: Jul 2003
Posts: 875 Michigan
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2003-06-02          56228

Kubota...Over 50 %.... lol. not likely, But that is jmhop and that is all any one can honestly say with figures as NONE of theese companies release those numbers. IF ANY manufacturer was over 50 % or even in some day dream delusion that they were that high they would use that as their advertiseing stance untill the cows came home. I have to believe that in reality they are all so close they do not know themselves from month to month and I can tell you for a FACT that none of theese companies release info that specific to to share holders. While some reps can and I do believe give accurate numbers as representations it is only their region not nation wide sales. ....

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marklugo
Join Date: Jul 2003
Posts: 281 Tifton, GA
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2003-06-02          56247

As a resident of GA, Let me speak. Georgia sales tax is only 5% with local option up to 2%. Income tax somewhat less than that on the state level. I have been to other areas and seen there taxes and the states show little for it.

With that said, we have some of the best roads in the nation, an international city which is strategically located in an coastal state. We have lower taxes and less restrictions. Unions are generally frowned upon, there is a sense of "don't tell me what to do." here. People are happy to work for companies under there own initiative. The quality of the product is much higher as a result. Infrastructure has been built for years and is up to date. (A not forgotten lesson taught by the Civil War)Sewers are new. Land is cheap. GA has power rates 15% less than the national average. etc. I don't think Michigan has any bids in to host any Olympics either. The climate is moderate and gas prices stay at the lowest levels in the nation. Cost of living is low as well. Who wouldn't want to live here. Admittedly, pay may be slightly lower, but with all these things going for it, it makes money go a whole lot farther. Yes we have our problems, but our budget struggles are relatively moderate compared to the higher taxed states in the north.

Don't forget that AGCO, the largest tractor company in the world is based here. JD has a tractor assembly plant in Augusta too. ....

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slowrev
Join Date: Jul 2003
Posts: 231 Winchester , KY
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2003-06-02          56262

Jeffr,
I used to work for a Japenese company that did all you said about getting free infrastructure,property tax breaks, etc. It was in NC and they bought most of their materials from their home company in Japan at very high prices ensuring that they would show no profit in the US, so NO taxes. It was just a way to dump in the US and funnel profits ( US dollars) back to Japan. Our gummit supports this practice because of the campaign donations,etc...
....

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Misenplace
Join Date: Jul 2003
Posts: 875 Michigan
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2003-06-02          56275

At least if theese companys have plants in the us or even residual services some american jobs are provided by the purchase of their product. Clearly name recognition leads to a higher market share of sales or least a strong position. ....

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